by Amol Ghate | Mar 2, 2016 | Publisher Blog
Let’s face it: Digital advertising execution is getting more and more complicated by the nanosecond. This is due to the rapid change in the Market on day to day basis. What started more than a decade ago with simply passing a static image to a website’s...
by admin | Dec 16, 2015 | Publisher Blog
In the rapidly evolving ad tech industry, publishers have an increasing number of options to maximize their inventory and advertisers have newer ways of targeting. Today the online advertising marketplace has so many diverse entities like ad networks, DSPs, SSPs,...